In February of 2022, ROI Swift partnered with a smaller-sized business selling gardening and lawncare products. They were looking for rapid growth in a shorter period of time, to increase profits and become more sustainable.

ROI Swift started our strategy by boosting and optimizing their product listings on Amazon, monitoring all campaigns to establish effective approaches to sales, and ensured their product listings remained compliant with the changing rules of Amazon. We continuously monitored and adjusted the approach to meet the market demands, and consistently optimized their listings to improve product visibility on Amazon. We also focused on keeping their ad spend low, at less than 5%.

In May 2020, a popular and established, mid-size OTC medicine company partnered with ROI Swift for Amazon Seller Central management and strategy. They needed to focus on establishing profitable growth to ensure their ad spend was producing measurable growth in their overall revenue and profits.

When the company joined ROI, we started by optimizing their product listings, monitoring their current and new campaigns to identify effective and ineffective strategies, and continuously monitored the account to ensure it stayed up-to-date with Amazon compliance for optimal visibility. We then scaled up the campaigns that were successful to boost sales as well as the brand’s identity among shoppers. Then, we continuously tested and tweaked the assets (image, copy, features, etc.) of their account to continue optimizing their products.